The University of Texas the Mecca of College Football to Latinos?

Oh good grief. On the benfits of Texas going Independent one reason given

The Fan Base is Growing
You do not have to have a doctorate in demographics to realize that dynamic changes to the national population are taking place.
Documenting immigration studies has become a moot point in modern society. The discussion concerning the issue has reached a level of national consciousness; it fills our political spectrum on topics from housing to health care.

This year’s national census will tell us little that our eyes have not already witnessed; the Hispanic immigration community is growing, and doing so faster than any other group of people.
Politicians, media execs and academics are but a few of those trying to discern what effect such a large population migration has on a host country. As sports fans, our concerns are less fiery, and seldom extend beyond the teams that anyone—including immigrants—choose to cheer for.
But know you this: tapping into the economic power of the growing Hispanic community is something that every school in the country is trying to figure out. Why would they not? Every business from appliances to soft drinks is doing the same.

The pursuit for those dollars and the impact they will have is one of the great questions for this century. It will change many things in our lives and it will change college football, too.
Look at how the Dallas Cowboys have marketed themselves

throughout Central America, and start thinking the same thing for the college game.
Fresno State head coach Pat Hill has openly theorized about his program becoming to the Hispanic population what Notre Dame is to Catholics. He went so far as to pine about the possibility of striking a television deal with Telemundo or Univision to carry games south of the border.
If it makes sense to him, would it make a lot for sense for Longhorns?
Imagine the slogan—The University of Texas Longhorns: Mexico’s Team.

See more at Could Texas Declare Its Independence from the Big 12?

I guess that is intriguing to think about.